bubs swedish candy

Bubs

Bubs: The Viral Swedish Candy Everyone's Talking About

Bubs is the cult-favorite Swedish candy brand behind the soft, foamy ovals and intensely sour skulls that took the world by storm. Famous from the viral Swedish candy trend, Bubs is loved for its bold sour-and-sweet flavors, springy foam texture, and all-natural Scandinavian recipes — shop authentic Bubs candy, shipped fresh from our New Jersey warehouse.

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4 Results

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The highest price is $4.79

Bubs Peg Bag - Sweet Skalle Lemon Raspberry
European Candy Collection
Bubs

Bubs Peg Bag - Sweet Skalle Lemon Raspberry

$4.79

Unit price
per

$4.79

Unit price
per

In stock

Bubs Peg Bag - Sweet Ovals Banana Toffee
European Candy Collection
Bubs

Bubs Peg Bag - Sweet Ovals Banana Toffee

$4.79

Unit price
per

$4.79

Unit price
per

In stock

Bubs Peg Bag - Sour Diamond Strawberry Vanilla
European Candy Collection

$4.79

Unit price
per

In stock

Green package of BUBS Sour Diamond Tutti Frutti candy on a white background
European Candy Collection
Bubs

Bubs Peg Bag - Sour Diamond Tutti Frutti

$4.79

Unit price
per

$4.79

Unit price
per

In stock

The Story Behind Sweden's Favorite Foam Candy

Founded in Sweden, Bubs built its reputation on a simple idea done exceptionally well: soft, chewy foam candy in bold flavor combinations you can't put down. The brand's signature shapes — the Skulls (Skalle) and Ovals — come in both sweet and intensely sour versions, with pairings like raspberry-licorice, banana-toffee, and strawberry-vanilla that have made Bubs a global sensation through the Swedish candy trend.

Made with natural colors and flavors and free from artificial additives, Bubs reflects the Scandinavian approach to candy: quality ingredients, playful flavors, and that unmistakable foamy bite. Whether you discovered Bubs through viral videos or you're a longtime fan, this is your place to buy authentic Bubs candy in the US.

Looking for more from Sweden? Explore our full Swedish Candy collection for sour gummies, chocolate, and other Scandinavian favorites.

Frequently Asked Questions

What is Bubs candy?
Bubs is a Swedish candy brand known for its soft, foamy texture and bold sweet-and-sour flavors. Its signature Skull (Skalle) and Oval shapes come in combinations like raspberry-licorice and banana-toffee, and the brand went viral as part of the global Swedish candy trend.
Why did Bubs go viral?
Bubs became a social-media sensation thanks to its intensely sour, springy foam candies — especially the sour skulls — which featured heavily in the viral "Swedish candy" trend. Their unique texture and bold flavor pairings made them a standout favorite.
Can I buy authentic Bubs candy in the US?
Yes — we carry authentic Bubs, shipped fresh from our New Jersey warehouse with fast delivery across the United States, typically arriving in 3–5 days.

Ingredients & nutritional facts

Information about ingredients and nutritional values are displayed here to reflect our current products. We recommend you to compare this information with the information on the packaging of the orders that you receive. Any variations will be due to potential transition periods, as a result of new information by the manufacturers.